Recently the Financial Times carried an article on the booming male grooming business, looking specifically at beards, and makes clear that “Men are more attached to their whiskers than ever.”
Our owner, Simon Begg, was asked for his view on the business and which trends he expects to see gaining traction in the coming months. He highlighted the ever growing popularity of specialist beard wash and unscented grooming products. As well as highlighting some of our most popular brands.
Click on the page to see an excerpt and view the full article on FT.com